A Brief History of Affinaquest: How Jeff Shy Created a Modern Advancement Solution
-Advancement has changed dramatically over the past few decades. From handwritten letters of solicitation to personalized and optimized emails, the…
Within the Advancement Offices: Independent Schools vs. Higher Ed Institutions
-Advancement offices are not just mainstays at universities, the office responsible for fundraising money for capital campaigns, day-to-day expenses, and…
Engaging Your Global Alumni
-While technology has made it easier to communicate with alumni, it hasn’t necessarily made it easier to engage alumni. There…
New Methods of Increasing Personalization in Advancement
-Books, movies, music, and purchase recommendations of all kinds show up in our inboxes via “things you might like based…
You’ve Become Your Site’s Affinaquest Admin, Now What?
-It can happen to anyone. You’re sitting at your desk working away when your boss walks by, says someone is…
5 Generations of Donors: How to Engage with your Diverse Donor Base
-Imagine you go to your favorite restaurant and your favorite server is there. He greets you by name, knows that…
Why Your Constituents Aren’t Listening: How to Properly Engage Alumni
-If you’re anything like me, you probably send and receive around 100 emails a day. This doesn’t even take into…
3 Ways Technology is Changing the Advancement Industry
-If the core tenet of advancement seems simple – raise funds – the tracking and cultivation of those funds is…
How Technology Has Shifted Business Processes in the Advancement Industry
-Some people embrace innovation, while others hesitate to see if it will catch on. Think about email. When it first…
