Supplement your existing ticketing, marketing, and development staff with hands-on expertise from Affinaquest. Your athletic department’s priorities are our priorities. That’s the AQ Advantage.
How It Works
01
Instruction
Guidance and training in useful techniques to expand key skills with Affinaquest’s industry-leading solutions.
02
Tactical
Execution
Administration of the client’s Central Intelligence and Salesforce CRM systems to ensure consistent, optimized and data-centric platforms.
03
Strategy
Strategic assessments of the client’s constituent data to support effective targeting for ticketing and fundraising efforts. This includes the development of key customer profiles based on ticketing and donation campaigns as well biographical data.
Communication
Through weekly virtual calls, quarterly on-site sessions, and annual reviews, we’re a true partnership for your department.
Opportunity
Select the sports that have the greatest opportunity to foster fan affinity and maximize impact.
Campaigns
Activate campaigns aligned with your annual sales and marketing calendar.
Measurement
Utilize reports and dashboards to measure ROI on campaigns and optimize future campaigns.