Webinar occured at March 2, 2023 at 1:00pm (EST)

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Live Webinar Hosted by Affinaquest

As athletic departments conclude an exciting 2022 and begin implementing 2023 campaigns and initiatives, executives face a rapidly evolving industry in their endeavor to increase fan engagement and revenue growth.

We’ve invited leaders from University of Cincinnati Athletics and University of Tennessee Athletics for a roundtable discussion focused on 2022 takeaways, perception of ongoing data and analytics trends, and growth forecasts for their departments. As new Affinaquest clients with ambitious 2023 goals, these leaders are both in the unique and exciting position of increasing fan engagement and revenue generation in the coming year.

We’ll discuss:

  • Revenue generation and fan engagement priorities for 2023.
  • How will Tennessee and Cincinnati improve their strategies in 2023.
  • Potential consequences for athletic departments that ignore data in revenue generation and fan engagement.
  • Advice for athletic department administrators trying to make progress in their revenue generation and fan engagement strategy.

Meet the Speakers

Anthony Di Fino

Deputy Athletic Director, External Relations

University of Cincinnati Athletics

Alicia Longworth

Executive Associate Athletic Director, External Operations

University of Tennessee Athletics

Wade Longmire

Director of Collegiate Markets


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Webinar occured at March 2, 2023 at 1:00pm (EST)

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